4 Reasons Why You Should Own Premium Denim

Date: August 1, 2024

At Trendsend and Evereve, we believe that a good pair of jeans can take you anywhere, and that denim is the cornerstone to a versatile, effortlessly cool and pulled-together wardrobe. Our stylists are highly trained in the art of denim, from fit to style to fabric, to ensure you’re getting the best pair possible.

While there’s no such thing as a one-style-fits-all pair of jeans, we believe in the power of premium denim as the foundation of your wardrobe. There are so many amazing denim brands making great jeans for everyone, and your perfect pair is out there waiting for you.

Here’s what to know about premium denim and why you should consider adding designer denim to your closet today.

It’s an investment in your wardrobe.

Yes, premium denim comes at a higher price point, but if you find a pair of jeans you love and wear several times a week, the cost per wear works out to pennies. Instead of wasting your money buying countless pairs of less-expensive denim trying to find the perfect fit, why not work with your Trendsend stylist to find The One? The price tag is higher, but if the jeans fit like a dream and make you feel amazing, you’ll wear them with everything in your closet — and that’s priceless.

Fit is everything.

It’s all about the fit. Whether you’re team boyfriend jeans forever or like to dabble in trends, premium denim offers an equally premium fit, the result of many hours spent working with designers and fit models to ensure the jeans hold their shape and look great on a variety of body types. Some premium denim is 100% cotton, which means it will be tight at first but adjust to your body with wear, while others are made with a small amount of stretch — generally one to two percent — for comfort and give. When you buy premium denim, you know that every detail has been taken into consideration: rise, leg opening, stretch and fabric content, silhouette, and wash.

As an added bonus, Trendsend stylists are basically fit experts, so they’re well-equipped to help you find the best jeans for your body type, personal style, and wardrobe needs.

High quality fabric lasts longer.

Why is premium denim so expensive? It’s all in the details. There’s nothing worse than buying a pair of jeans, wearing them a few times, and discovering they’re all baggy and stretched out, pilling at the thigh, or developing holes. With fast fashion retailers dominating the trendscape, clothing quality has taken a toll. However, premium denim is built to last and look good from the day you buy them to years afterward. Premium denim is typically made with heavier weight denim with more advanced dye techniques, thicker and more durable stitching, and high quality design details like buttons, zippers, and rivets.

You will have to do a little legwork at home to keep your jeans looking their best, because laundering can be stressful on fibers and dye. Turn them inside out and wash on cold gentle cycle, then keep them out of the dryer and let them air dry instead. (If you hate the stiff air-dried feeling, pop them in the dryer for a few minutes.)

Premium denim sets the trends.

Get ahead of the trends with premium denim. These denim brands are the first to debut new rises, rinses, and silhouettes, whether it’s rips, super-dark indigo colors, a loose fit, or a ‘90s super high rise. Then, as part of the trickle-down trend effect, mall brands and big box stores follow suit months to even a year or two later. If you like to be on trend and have the newest, coolest pieces before anyone else, premium denim is a total must-have.